Each social media site has a unique way to stand out and increase brand awareness by simply introducing a simple but complex logo.
This refers to social media platforms such as Instagram, Facebook, TikTok and Snapchat.
Today, we will take a closer look at one particular platform.
What Social Media App has a Ghost as Its Mascot?
Quick response can be Snapchat.
Snapchat Snapchat has been growing in popularity around the globe. It’s a video- and photo-messaging app.
You can send photos, videos and texts to your family and friends. You can also set how long messages will be visible by others.
After the set-up time is over, the message becomes visible and the receiver cannot view it. The sender will also be informed if the receiver takes a photo or video of the message.
This simple, but brilliant idea has attracted more attention than The 230 million people using it globally. It is expected to reach 400,000,000 users by 2024 .
With more than 108,000,000 users, the largest number of Snapchat users is located in the United States. This data was collected in January 2021. This means that it is more accurate than.
Snapchat is primarily used by younger generations. According to U.S. Snapchat users the primary reason they use Snapchat to stay connected to their friends was to keep in touch with them.
This time-limited setup became so popular that other big brands such as Facebook and Instagram took notice and used the same feature.
What does a ghost emoji mean?
Snapchat came up with one of the “think outside the box” concepts. This logo is commonly known as the “a yellow ghost logo”.
Snapchat wrote on their blog that the logo of their company is scary but more specific without a smiley.
Its logo symbolizes both the core of the application and the fact that messages are deleted after the set-up period.
The meaning of the name given ghosts
Snapchat’s ghost is called Ghostface Chillah. This is a reference the Wu-Tang’s Ghostface Killah.
The Phantom Chillah Snapchat is an example of Snapchat’s phantom policy.
Evan Spiegel was the CEO and cofounder of Snapchat. He came up with the idea for the logo in his bedroom. He sketched a silhouette drawing of a ghost and was instantly aware that it would be a big success.
Conclusion
Snapchat’s logo has its own ghost. Ghostface Chillah was inspired by the Ghostface Killah, a popular Wu Tang song.
This is the purpose of using ghosts to display the primary aspect of the brand’s phantom policies as well as the brief time it takes to open messages.
